About Lifeline Elite Sports
Lifeline Elite Sports, LLC was born in 2021 in Omaha, Nebraska from the desire to help athletes reach their goals in basketball and in life. Whether you are an athlete just starting off your journey in basketball or someone fine-tuning their professional basketball skills, or somewhere in between, this is your home.
We host local clinics and camps for youth basketball players at any age and skill level; we can help you learn to dribble, fine-tune your skills to become an elite player, and everything in-between. We can even take our clinics and camps to you!
We host events around the country for athletes to earn college scholarships as well as professional basketball contracts.
LES AAU teams are well-developed and professionally coached to bring out the best in every athlete. Teams start with kindergarteners and range all the way to 18U. Athletes are placed on teams by skill level and age in order to best serve the athlete’s development. Each athlete receives individual attention to build and improve their existing skill-set. Winning is nice, but youth teams are about the development of youth athletes. You can expect significant training, fair playing time, one-on-one attention, and next-level coaching to give you not just the physical skills to succeed in basketball, but also the mental edge to understand and see the game at the next level.
Our 2022 Boys National 18U team gained international attention by competing in the Caribbean Tournament of Champions in Providenciales, Turks and Caicos.
Coach Bradford offers one-on-one training and group training sessions for all levels, both in-person and virtually. With a player-first mentality, you will find that we do things just a little bit differently than those mega clubs around.
Steffon Bradford
Basketball has always been my passion and a metaphor for my life. In high school, I was the #2 player out of the state of Florida and played in the state finals. At the University of Nebraska, I earned All Big XII High Honorable Mention two years in a row, averaging 13 points and 8 rebounds. In 2001, I turned pro, playing in many countries including those in the Asian, South American, and European markets.
I have made my appearance in 8 championship finals, winning 6 (3 of them were in France.) In my 20-year professional career, I have won 3 MVP’s and 2 runner-up honors, and played in 3 All-Star games. In the summer of 2021, I earned a gold medal in the USA Nationals in 3×3 Basketball.
As an AAU and club coach, I work to build up each athlete as an individual and help them to use those skills to contribute to the overall team. I use my knowledge of the game and my experiences as a player to break down the game to my athletes so they understand the WHY.
Erica Aaron Bradford
Erica Aaron Bradford has been around athletics her entire life, having been a three-sport high school athlete earning several college athletic scholarships.
Growing up in a sports marketing family, Erica brings years of expertise in marketing, event planning and management, and community relations to the team.
In addition to her financial and organizational prowess, she is a strong advocate for women in athletics. She continues to build relationships across the country and the globe to empower female athletes and bring opportunities that may otherwise be unavailable.
Erica also heads our academic division. If you are looking for academic support for your athlete, she can connect you with LES tutoring support.

My Philosophy
I believe that basketball is like a game of life. Just like we as mentors and coaches teach the youth about the game of basketball, we also have to teach them about the game of life, too; what lies outside of basketball. We must do this by enriching the skills and abilities that they already have, so they can utilize them for their maximum potential both on and off the court. This is our focus here at Lifeline Elite Sports.